http://www.vogue.com.au/culture/arts/strike+a+pose+the+new+app+to+watch,22869

when will all this stop…..

We know Instagram is popular with the fashion industry, but the latest app to gain traction is Pose. Dubbed “the Instagram of fashion” by technology site Mashable, the photo shopping app allows users to share images of their outfits and tag them according to brand or style, and allows instant “shopability” with click-through links. There’s also an almost Pinterest-esque element to the app; it allows users to create “collections” of their favourite images for any theme they choose, such as “winter outfits” or “hair inspiration”.

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